The ShiftShapers Podcast

EP #402: New Tools Help DTC Grow Faster — with Mark Nolan

April 11, 2022 David Saltzman
The ShiftShapers Podcast
EP #402: New Tools Help DTC Grow Faster — with Mark Nolan
Show Notes

This week’s episode explores the new tools available for doctors shifting to direct primary care. Mark Nolan, chief operating officer of Hint Health talks about some of the reasons why a lot of doctors would like to escape into the old-fashioned doctor-patient practice and what’s stopping them from doing so.

What You’ll Learn From This Episode:

  • 2:30 Three largest obstacles to providing healthcare.
  • 5:01 Why more and more doctors are so eager to get into direct primary care.
  • 8:15 Some of the obstacles to establishing a direct primary care practice.
  • 12:35 The different practice models.
  • 17:34 Services that Hint Health and other similar firms are offering to help.
  • 20:22 Is direct primary care the future?


3:18 “Folks who have primary care relationships are much healthier folks in the long run.”

5:56 “Most of the doctors that we speak to and providers who are moving over, they’ve got a few different reasons for this. One is, they’re gonna burn out, they just can’t take it anymore. Two, they want to have relationships with their patients that last longer than the 10 minutes that they get to see them in some sort of episodic scenario versus the longitudinal relationship.”

7:55 “The satisfaction with the feedback that we would receive around how appreciative they are that there was a model that they could go to and doctor. They get to the practice, something that the patient will need it and experience or that their employer made accessible to them, it was genuine, and it was pretty moving.”

20:40 “This is an idea whose time has come and this is not going to slow down. I only see it increasing because of the context that it’s operating in, the different dynamics that are making it even more difficult to be a provider in today’s environment, the consolidation that you mentioned at the top of the show, I just think that the tailwinds behind this are very strong and especially as you have employers and plan sponsors, looking for new things, they’re starting to recognize this innovation and how can help them.”